Email Marketing Specialist
Email Marketing Specialist
You have been in online marketing for the last 3+ years in a consumer facing ecommerce business. You’ve learned great fundamentals but are ready to have a bigger say in how things are done and want to take on that responsibility.
You are analytical by nature (hence, the career path you’ve chosen) but also have the ability to think a bit more broadly and trust your gut to get to new ideas. You are a quick study, or are already familiar with marketing to vertical markets on the web.
You’re intimately familiar with popular consumer websites. You’re obsessed with customer experience and ease of use and can’t help but notice when it’s great and when it falls short. When you find a site you love, you tell others. You may blog it, email it, digg it, MySpace it, or add it to del.icio.us.
Chances are you watch consumer website technology trends. Not because you’re technical but because they affect marketing communication. You appreciate the relevence of targeted email campaigns and are skeptical of impersonal third party mailings. The term Email Blast makes you cringe. You love photos yourself and have enjoyed harnessing the power of your computer to use them in fun, new ways. Perhaps you’re an iPhoto, Picasa or flickr junkie.
And most importantly, you relish the idea of applying your analytic nature to an online canvas in order to market a great online photo experience that allows people to tap into their creative energy and produce amazing photo products online. You know an executable idea from a pipe dream, and are not afraid to voice your opinion. You understand that honesty is key and you won’t hoodwink people. You appreciate a well crafted campaign, especially when it’s clever without assuming you aren’t. More...
